Idaho's Mail-Order Messiah
After a revelation from God, Frank B. Robinson founded Psychiana in Moscow in 1929. Psychiana had no churches, no ministers, no services, but through advertising and mail order it became one of the largest employers in northern Idaho and one of the largest mail-order operations in the U.S.
Behind the Stories
Educator Resources
Idaho Entrepreneur, grades 3-5
Symbols of Hope, grades 3-5
Frank Robinson launched Psychiana in 1929, selling hope from Moscow during the Depression.
Links
Latah County has a special collection of Psychiana materials
Read Psychiana lessons and books at John Black's website
Mental Floss’ take on Psychiana
“Psychiana Made Moscow Store Clerk a Wealthy Man,” Lewiston Tribune, 1990
Moscow-Pullman Daily News article
The University of Idaho's collection of Psychiana materials and photographs